Deep in the Heart of Texas: Reflections of Former Dallas Cowboy Cheerleaders

The authors, daughters of a surgeon and entrepreneur from Lubbock, Tex., were all cheerleaders with ``America's Team,'' the Dallas Cowboys, from 1978 to 1985. As narrated by Stephanie, the book pretty much puts to rest the rumor that the cheerleaders were concubines for the athletes: fraternization was forbidden and few members of the troupe would risk losing their jobs, even though the young women were exploited economically and a number of them used cocaine to stay skeletally thin. The book points out too that Texas is ``filled with macho men with nothing else to do but play football'' and with groupies, for whom cheering for Dallas was the summit of their ambition. The breathless, gee-golly-wow tone of the tale would be off-putting if the book did not present such a telling picture of the vacousness of this Texas legend. Photos not seen by PW. $60,000 ad/promo. (Sept.)