Now the 13th Poet Laureate Consultant in Poetry to the Library of Congress, the Iowa-born, Nebraska-based Kooser has 40 years' experience in constructing verse. Like Wallace Stevens, Kooser was for many years an insurance executive, and begins chapter one with the following admonition: ""You'll never be able to make a living writing poems."" The soundness of that advice sets the tone for this no-nonsense book, which ""advocates for poems that can be read and understood without professional interpretation."" To that end, he offers plenty of examples from contemporary poets like Jane Hirschfield and B.H. Fairchild (as well as from his own work), explaining uses of rhyme, meter, imagery and other fundamentals without resorting to overly technical language. He stresses the use of judicious detail (which has its source in close observation), and shows, with subtlety, how and when one might shift from metaphor to simile, or vice versa. The last of 12 chapters stresses time as the greatest help in editing: ""leave your poem alone until it looks as if someone else might have written it."" Perhaps the most important feature of the book is Kooser's voice, which comes through clearly and evenly, with little patience for cant, but a clear desire to advise those starting down a largely thankless path. ""The truth is,"" he writes, ""nobody's waiting for you to press your poetry into their hands.""