Reaching for Knowledge Edge: How the Knowing Corporation Seeks, Shares & Uses Knowledge for Strategic Advantage

Kenneth J. Hatten, Author, Stephen R. Rosenthal, Joint Author
Kenneth J. Hatten, Author, Stephen R. Rosenthal, Joint Author AMACOM/American Management Association $27.95 (240p) ISBN 978-0-8144-0634-2
Ebook - 247 pages - 978-0-8144-2599-2
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In this period of rapid technological change and globalization of businesses and markets, managing knowledge is the most critical factor in ensuring competitive advantage, according to Kenneth J. Hatten and Stephen R. Rosenthal, both professors of management at Boston University. In Reaching for the Knowledge Edge: How the Knowing Corporation Seeks, Shares & Uses Knowledge for Strategic Advantage, the authors explain their practical and accessible seven-step process for gaining and maximizing knowledge, which, they believe, will enable business leaders to stay on the cutting edge operationally, serve their customers and expand their market share. ( Apr.)
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