Hiring the Best and the Brightest: A Roadmap to MBA Recruiting

Recruiting M.B.A.s is a competitive business, regardless of the economy. These days recruiters are more creative and ambitious as they try to woo candidates from the best schools. Taguchi, assistant dean of the Stanford School of Business, uses examples from leading companies, including newer ventures like Yahoo!, and old-line firms like Goldman Sachs and General Mills. Informative Web sites and timely, informative follow-up interviews are the most helpful practices, but giveaways of food or even mugs can still win over some candidates. A solid guide for any employer hiring M.B.A. students. (Nov.)