cover image The Big Rich: The Rise and Fall of the Greatest Texas Oil Fortunes

The Big Rich: The Rise and Fall of the Greatest Texas Oil Fortunes

Bryan Burrough, . . Penguin Press, $29.95 (466pp) ISBN 978-1-59420-199-8

Capitalism at its most colorful oozes across the pages of this engrossing study of independent oil men. Vanity Fair special correspondent Burrough (coauthor, Barbarians at the Gate ) profiles the Big Four oil dynasties of H.L. Hunt, Roy Cullen, Clint Murchison and Sid Richardson, along with their cronies, rivals, families and, in Hunt's case, bigamous second and third families. The saga begins heroically in the early 20th-century oil boom, with wildcatters roaming the Texas countryside drilling one dry hole after another, scrounging money and fending off creditors until gushers of black gold redeem them. Their second acts as garish nouveaux riches with strident right-wing politics are entertaining, if less dramatic. Decline sets in as rising production costs and cheaper Middle Eastern oil erode profits, and a feckless, feuding second generation squanders family fortunes on debauchery and reckless investment—H.L.'s sons' efforts in 1970 to corner the silver market bankrupted them and almost took down Wall Street. This is a portrait of capitalism as white-knuckle risk taking, yielding fruitful discoveries for the fathers, but only sterile speculation for the sons—a story that resonates with today's economic upheaval. (Jan. 27)