Mysterious Marketing
by Staff -- Publishers Weekly, 2/26/2001
| CHILDREN'S BOOKBAG HEADLINES, 2/26/2001 |
| Magazine to Feature a Page from Klutz |
| Mysterious Marketing |
| Buon Viaggio! |
| 'First Book' Wins Reggie Award |
| Whitbread Winners |
| Greenwood Acquires Bowker Children's |
| Featured on Our Web Site |
Random House is supporting the March release of A to Z Mysteries: The Missing Mummy by Ron Roy with an event kit and national sweepstakes. The kit includes bookmarks, disappearing-ink pens, and reproducible games and activities. Grand prize in the sweepstakes-the Alphabet Zweepstakes, as it is being called-will be lunch with the author plus a Super-Sleuth camera. Entry details can be found at the back of the book and on the company's Web site, www.randomhouse.com/kids.
