Sales Weak in May
by Staff -- Publishers Weekly, 7/21/2003
| Category | % Change May | % ChangeYTD |
| Adult Hardcover | 23.7 | -22.8 |
| Adult Paperback | -27.1 | -12.5 |
| Adult Mass Market | -6.7 | 29.1 |
| Juvenile Hardcover | -1.8 | -19.1 |
| Juvenile Paperback | 13.0 | -4.1 |
| Audio Books | 1.2 | -14.1 |
| Electronic Books | 300.0 | 185.2 |
| Religious Books | -43.2 | 56.3 |
| Higher Education | -47.7 | -2.0 |
| Univ. Pr. Hardcover | -5.5 | 15.1 |
| Univ. Pr. Paperback | -14.8 | 10.3 |
| Professional | -12.8 | 1.3 |
| Elhi | -7.8 | 4.1 |
| (Measured in $ sales against same time periods, 2002) With the exception of the adult hardcover and children's paperback categories, the print segments tracked by the AAP had a decline in sales in May, compared to May 2002. The good news was that for the first time this year, monthly sales in the adult hardcover segment rose, up 23.7%, and sales of children's paperbacks increased 13%. The only other segments to post gains in May were spoken-word audio, up 1.2%, and electronic books, where sales from the eight reporting publishers rose 300%, to $400,000. The worst performing segments were higher education, with sales down 47.7%, and religion, where sales were off 43.2%. The elhi segment began to show the first signs of tightening funding in May, with sales down 7.8%; sales of basal programs were particularly soft, falling 11.7%. Supplemental sales were up 14% in the month. For the first five months of 2003, sales were up in seven segments and down in six. | ||
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