It's a Mac World
by Raya Kuzyk -- Publishers Weekly, 1/3/2005
Three weeks after its October 2004 release, The Cult of Mac, from technology publisher No Starch P ress, returned to press after selling out its 10,000-copy first printing. The book's following is sure to grow as author Leander Kahney, a columnist and blogger for Wired News (http://blog.wired.com/cultofmac/), appears this month at events co-hosted by Paper magazine and the W Hotels in Los Angeles, New York and Chicago, and at the Macworld Expo in San Francisco January 10–14. The $39.95 illustrated hardcover contains 280 full-color pages with more than 500 photographs of the many ways that Macintosh lovers express their devotion to their platform of choice. Interspersing Mac history and trivia with snapshots of this bizarre and fascinating subculture, it shows how stoners transformed a Mac SE/30 into a bong, as well as an array of Mac tattoos, Mac haircuts and even erotic fiction featuring Mac co-founder Steve Jobs—all bringing new meaning to the motto "think different."
