OverDrive Goes DRM-Free
-- Publishers Weekly, 3/19/2008 7:54:00 AM
OverDrive, one of the main suppliers of audio content to libraries and other institutions, is adding DRM-free titles to its catalog, and going direct-to-consumer. Through a retail partnership with Borders that launches in May, OverDrive will begin offering its catalog of audiobooks and e-books to customers at Borders.com and in "digital centers" in the chain's stores.The new DRM-free titles, which can be downloaded to any number of MP3 devices, will pad the company's current catalog of nearly 20,000 DRM-protected audiobooks and 10,000+ ebooks.
Speaking to the move, the company's senior licensing counsel, Erica Lazzaro, said it will "dramatically increase the market for download spoken word titles."
