High Hopes for Early Favorites
-- Publishers Weekly, 8/25/2008
Ambitious readers will have no problem keeping busy this fall, with the arrival of many major works for children and teens. Several highly anticipated sequels are on deck, including Christopher Paolini's Brisingr, Cornelia Funke's Inkdeath, and the follow-up to M.T. Anderson's National Book Award-winning The Astonishing Life of Octavian Nothing. The multi-volume 39 Clues series launches next month, and The Hunger Games by Suzanne Collins seems poised for success.
However, as in every season, a few other titles have risen to the surface as potential hits, based on pre-pub buzz, online chatter and word-of-mouth. We've singled out four for particular notice: three are inventive fantasy novels, and one is a harrowing memoir. Publishers and booksellers alike believe these books have what it takes to cut through the noise of a very full season.
The Graveyard Bookby Neil Gaiman
(HarperCollins, Oct.)
The hook: Though Neil Gaiman has been plenty busy in the years since his 2002 bestseller Coraline, The Graveyard Book is his first full-length middle-grade novel since that title. In it, a toddler—whose family has been murdered—finds his way to a graveyard, where he is raised by ghosts, werewolves and other phantasms. Kate Jackson, editor-in-chief at HarperCollins Children's Books, says, “Neil has a passionate fan base. They hang on everything he does.” The novel arrives with a 250,000-copy first printing.
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Neil Gaiman. |
The plans: During an eight-city author tour, Gaiman will read one chapter from the book at each stop. Jackson calls it “fortuitous timing” that The Graveyard Book arrives a month ahead of Halloween, but believes it will sell strongly year-round. For their part, readers are already clamoring. “He has a very active Web site,” she says. “There's a countdown and a lot of fan interest swirling around it.”
—John Sellers
by Alison Goodman
(Viking, Dec.)
The hook: This second novel from the Australian author of Singing the Dogstar Blues is poised to cash in on the post-Christmas gift card rush. Goodman's 400-page fantasy tome concerns teenage Eon, who's been studying the ancient art of Dragon Magic for four years and is hoping to be chosen as apprentice to one of the 12 energy dragons of good fortune. But if Eon's secret—that he's really Eona, a 16-year-old girl—gets out, Eon faces a terrible death.
The backstory: The book was originally slated for an September publication, but Don
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Alison Goodman. |
The plans: Penguin printed 4,000 ARCs and will launch a $150,000 marketing campaign, including a five-market pre-publication bookseller buzz tour; a consumer ad campaign; a Web site that will include a book trailer, author podcasts and downloadable wallpapers; and online promo including banner ads on sci-fi, fantasy and teen Web sites. It will promote Eon at next year's Comic-Cons in New York City and San Diego.
—Lynn Andriani
The Year We Disappeared by Cylin Busby and John Busby
(Bloomsbury, Aug.)
The hook: In this true-crime memoir, father and daughter (then age nine) describe in alternating chapters what happened on the night John Busby, a police officer in Falmouth, Mass., was shot, as well as the aftermath—he and his family were forced into hiding. The book has revived interest in the 30-year-old case, for which no arrests were ever made, though Busby identified a potential suspect immediately after the shooting.
The backstory: The book is getting the kind of prepub buzz that shows it could cross
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John Busby and Cylin Busby. |
The plans: Given the response of booksellers like Tish Gayle at the Blue Marble in Ft. Thomas, Ky., who calls the story “gripping and unforgettable,” Bloomsbury has reason to believe that the book's appeal extends well beyond New England. It will be featured on front-of-store display tables at Barnes & Noble, and the Busbys will do a national satellite radio tour to 20 markets.
—Judith Rosen
by Kristin Cashore
(Harcourt, Oct.)
The hook: This debut novel, which Harcourt publicist Sarah Shealy describes as “fantasy for people who don't like fantasy,” is set in a world of seven kingdoms, where a small number of people are born with an extreme skill—a Grace. Katsa, niece to a king, believes her Grace to be killing, but in the course of a grand adventure (and love story) she figures out her true identity. Cashore's editor, Kathy Dawson, praises the author's storytelling abilities, calling Graceling “the kind of book you wait your entire career for.”
The backstory: The buzz started at ALA midwinter in January,
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Kristin Cashore. |
The plans: Customers across all channels—retail, library, online and mass market—are excited about Graceling, according to the publisher. Foreign sales have been robust; Cashore's agent Faye Bender has sold the book into seven countries so far, and several film studios have expressed strong interest. A companion title, Fire, is scheduled for fall '09. “I think Kristin's career is just going to build from here,” Dawson says.
—Diane Roback





























