Scholastic Web Game Show to Test Kids’ Knowledge
-- Publishers Weekly, 4/23/2009 4:39:00 PM
Think of it as test prep for summer reading lists. On April 30, Scholastic will host a live game show, to be webcast on the publisher’s Web site, in which four teams of New York City fifth-graders will test their book knowledge in a trivia competition. Kids and classrooms tuning into the webcast will be able to participate by responding to live web polls. The competition, to be held at the Scholastic Auditorium in the company’s NYC headquarters, will be hosted by the National Ambassador for Young People’s Literature, Jon Scieszka.
The webcast is the opening event in the Scholastic Summer Challenge, a literacy campaign that will feature a free virtual reading camp, where kids will be able to keep track of their minutes spent reading as well as play games and win prizes. Save the Children and the National Center for Summer Learning at Johns Hopkins University have partnered with Scholastic for the campaign.
