Lyrick and FAO Schwarz Give to First Book

As a benefit for First Book, the national charitable organization that provides new books to low-income children across the United States, Lyrick Studios teamed with FAO Schwarz last month for an event in New York City featuring an appearance by First Book celebrity spokesperson Reba McEntire and performances by Barney and The Wiggles. FAO donated a portion of the proceeds from sales of Lyrick merchandise made throughout the chain's 44 stores. In addition, the store donated net proceeds from the sale of a special Lyrick Valentine's Day card available at select FAO Schwarz stores.