PW - Cooking the Books
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March 02, 2009

In this Issue

This issue of Cooking the Books looks at two publishers that have found new ways to publish international cookbooks. Well-known art house Phaidon is taking a luxe mainstream approach, with massive tomes on Italian, Spanish, and now Greek food; and Hippocrene Books, traditionally a publisher of dictionaries, has made inroads into cuisines most people never consider, like Eritrean and Bolivian. We also talk to Mark Bittman, Joy Manning and Tara Mataraza Desmond, all of whom have written recent books on the burgeoning trend of eating less meat. Don't forget to sign up for Cooking the Books: Click Here —Lynn Andriani, Senior Editor
  • Phaidon Readies Its Big Fat Greek Cookbook
    Phaidon Press is known for its lavish art books, like last year’s $195 bestseller The Phaidon Atlas of 21st Century World Architecture. But it’s quickly developing a reputation as a cookbook publisher. Books like A Day at elBulli, The Silver Spoon and 1080 Recipes have established Phaidon as a competitive player, and this summer, a doorstopper of a cookbook on Greek food, Vefa’s Kitchen, will join the game. more » » » 
  • Hippocrene’s International Niche
    The independent New York publisher has carved out a nook for itself as a publisher of cookbooks covering the foods of little-known regions. Over the years, Hippocrene has published cookbooks on Eritrean, Uzbek and Bolivian cuisines, as well as less exotic, if unexplored cuisines, like those of Ohio, New Hampshire and New Jersey. more » » » 



 
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