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‘Breaking Dawn’ Breaks Record

By Diane Roback -- Publishers Weekly, 6/6/2008 6:54:00 AM

Little, Brown is increasing the first printing of Breaking Dawn, the fourth and final book in Stephenie Meyer’s Twilight saga, from 2.5 million to 3.2 million copies, making it the largest-ever first printing for the Hachette Book Group. The book pubs at midnight on August 2, and hundreds of bookstores will be holding midnight parties, a la Harry Potter. According to spokesperson Melanie Chang, the print run was upped after internal discussions about excitement from accounts were combined with bookseller feedback at BEA. The Twilight saga has a combined 6.5 million copies in print.

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