, a web service that helps publishers manage their online marketing and promotions through apps on mobile devices and Facebook, has announced new support for the Facebook mobile platform.

Mobile users of the Facebook page tab powered by skBookshop will now have access to the same content and promotions that were previously available only to Facebook web users. Recent tightening of the skBookshop Facebook integration means that one-click “share” links for the publisher catalog, individual titles and online referral promotions have been integrated directly into the Facebook app. Support for Facebook mobile is being included with the base Facebook product.