The trend towards printers adding digital presses continues with Webcom and Gasch Printing installing new equipment.

Webcom’s installation of a new HP T350 Color Inkjet Web Press is part of a new $8 million investment the company is making in 2012 that includes upgrading its hardware and software systems to accommodate publishers’ demand for custom, short run books. “We’ve seen a 31% increase in the number of orders as run lengths continue to shift in favor of a short-run model and as color solutions are introduced,” said Gerry Cronin, digital product manager. The new investment follows $12 million in improvements made in the last 18 months that included the T300 installed just over a year ago. The HP T350 inkjet press will be in full production by March.

Gasch Printing has just installed the Canon imagePRESS C7010 VP digital color press. With the installation, Gasch Printing has continued with its investment strategy in digital presses that are tailored to their book printing operation. At the beginning of last year, the company installed the Oce ColorStream 10000 flex digital web press