Title
Publicist
Employer
Globe Pequot Press
Location
Guilford,CT
Date Posted
07/22/2011
Description
Globe Pequot Press (GPP) is seeking a dynamic publicist to play a key role in promoting and securing media coverage for our exciting line of books. Our publishing categories include outdoor recreation, local interest, regional travel, cooking, history, nature, pets, sports, health and wellness. In the fields of outdoor recreation, local interest, and regional travel, GPP ranks number one nationally. Our imprints include Falcon, Insiders’ Guides, Globe Pequot, Lyons Press, Knack, GPP Life, and Skirt!
Manage national and regional Publicity campaigns for approximately 60-70 titles per season, along with execution of category and imprint campaigns. Book and coordinate author interviews, reviews, and excerpt requests (TV, Radio, Print, internet). Coordinate review copy mailings and follow-up Write and distribute press releases and media kits. Arrange signings and author events, coordinate publicity to support individual events, and provide marketing materials as needed. Develop e-marketing strategies and campaigns Cultivate relationships with local and national media. Communicate effectively and appropriately with authors and media as representative of GPP. Track and record clippings and reviews, and communicate information to sales, editorial and marketing staff as needed in a timely fashion. Participation in select trade shows as needed. Maintain organized records of title campaigns.
3 -5 years experience booking national media. Previous book publicity experience required. Demonstrable writing and oral communication skills. Computer-proficient professional with expertise in MS Office (Word, Excel, Powerpoint, Publisher); MS Internet Explorer; MS Outlook; Skilled Typist. Familiarity with media databases, such as Cision and Publicity Assistant, a plus. Self-motivated, goal-oriented project manager with excellent time management abilities and strong collaborative sense. Solid organizational skills, positive attitude, and strong problem solving skills.
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