Title
Vice President of Marketing, Bibles
Employer
Zondervan
Location
Grand Rapids, Michigan
Date Posted
11/01/2011
Description
Zondervan, the leader in Christian communications, seeks a Vice President of Marketing in the Bibles department.

RESPONSIBILITIES:
• Lead Bible Marketing enterprise including setting strategy and executing outstanding marketing plans that ultimately compel consumers to purchase our Bible resources
• Develop innovative and effective marketing programs for translations and individual Bible resources
• Work closely with Sales to ensure fully integrated marketing/sales programs
• Foster excellence, creativity and innovation within Bible Marketing and Product Development teams
• Foster an environment that encourages employees to thrive
• Build our overall market share in Bibles resulting in more people reading the Bible
• Work closely with Bible VP/Publisher to assist in development of innovative and compelling resources
• Work effectively with Zondervan Marketing and the Internet Marketing team
• Manage expense budget effectively

KNOWLEDGE, SKILLS AND ABILITILES (Personal Characteristics):
Required
• BA degree in Marketing, Sales, or Communications
• Extensive experience in Marketing, including research, promotion, merchandising and packaging
• Demonstrated experience in brand building strategies
• Working knowledge of publishing industry
• Solid understanding of the Bible/Christian/church community
• Familiarity and experience with Internet marketing
• Demonstrate innovation and ability to think strategically
• Passionate desire to market Christian products and the Bible
• Aptitude to understand and work with cutting-edge technology, tools, and social networks for marketing and promoting in innovative ways.
• Ability to communicate articulately and compellingly in public speaking and writing
• Ability to establish, cultivate, and maintain strong interpersonal relationships
• Ability to mentor employees and lead effective and organized meetings
• Ability to empower team members, coach and delegate
• Ability to motivate and build consensus within a team
• Able to prioritize, manage projects, and meet deadlines
• Able to work in a stimulating environment that includes: team-work and interaction with Zondervan employees in various departments, authors, agents, publishing partners, and sales accounts.
• Demonstrate initiative and highly motivated
• Integrity and discernment
• Commitment to the mission of Zondervan and its values
• Motivation to stay current with changes in technology and marketing
• Organized and self-disciplined with commitment to meet deadlines
• Ability to multi-task in a fast pace environment
• Flexibility in adapting well to rapidly changing environments with a positive attitude, values innovation
• Highly motivated/self starter with initiative and a team player
• Detail oriented
• Confident, professional attitude

Preferred
• Advanced Business or Marketing degree

Apply Now
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