Edited by Jill A. Tardiff with Randy Kato, Shannon Maughan, John Niernberger, Diane Patrick, Karole Riippa, Laurele Riippa and Mary Ann Tennenhouse

U CUBE INT'L CORP.

Booth: 253.

U-OCEAN USA CORP.

Booth: 942.

U.S.A. BOOKS ABROAD

Certified by the U.S. Department of Commerce as an export trading company; its mission is to make books affordable in all countries, and to enable publishers and booksellers to buy and sell rights and to develop strategic distribution alliances.

Booth: 4001.

U.S. GAMES SYSTEMS

Manufactures and distributes tarot products in deck and book form and educational games.

Featured: a wide range of tarot decks, books, sets, playing cards and games; new tarot decks and sets, including Golden Tarot, Lovers' Path Tarot by Kris Waldherr; graphic novel by Frank Fradella.

Discounts: extra 5% (wholesale) on orders of $150.

Booth: 2533.

UGLY TOWN

Publishes crime fiction; exhibiting with Publishers Group West.

Featured:Kill Whitey by Ken Harvill; The Distance by Eddie Muller; Queer Street by Curt Colbert.

Giveaways: fall 2004 catalogues.

Booth: 3736.

ULYSSES PRESS

Publishes travel guidebooks as well as mind, body and spirit titles; exhibiting with Publishers Group West.

Featured:The Sexy Bitch's Book of Finding Him, Doing Him and Dating Him by Erin Kelly; Yoga, Sex and Exquisite Pleasure by Ellen Barrett; 50+ Stretching by Steve Stiefel; The Banned Book of Mary by Ronald Hock; Diabetes Workbook by Leslie Henriques; Body Language of Sex and Seduction by Martin Lloyd-Elliot; Workouts from Boxing's Greatest Champs by Gary Todd; Hidden Picture-Perfect Escapes: Sanibel, Naples and Captiva by Catherine O'Neal; Give Your Brain a Fix by Matt Church; Be Your Own Psychic by Sherrom Mayes.

Discounts: see PGW booth for details.

Booth: 3737.

UMBRELLA PUBLISHING

Publishes, packages and distributes books, CDs/DVDs, videos and gifts; exhibiting with Publishers Assn. (U.K.).

Featured: a range of books, music titles and book concepts.

Booths: 3405, 3406.

UNITED PLASTICS TECHNOLOGIES

Booth: 2876.

UNITED STATES PLAYING CARD CO.

Booth: 1173.

UNIVERSAL MAP

Booths: 205, 3214.

UNIV. OF ALABAMA PRESS

Exhibiting with the AAUP.

Featured: titles from new Fire Ant Books imprint; The Cradle of Freedom by Frye Gaillard; Twenty-Three Minutes to Eternity by James Noles; Roosevelt the Reformer by Richard White; Ninety-Nine Iron by Wendell Givens; All-Time Greatest Alabama Sports Moments by Benny Marshall; Herod's Wife by Madison Jones; Double Vision by George Garrett; The Constant Circle by Sara Mayfield.

Giveaways: posters, bookmarks.

Discounts: 48%.

Booth: 4049.

UNIV. OF ARIZONA PRESS

Exhibiting with Publishers Assn. of the West.

Featured:Tequila! A Natural and Cultural History by Ana Valenzuela-Zapata and Gary Nabhan; Loteria! by Teresa Villegas and Ilan Stavans; The Good Rainbow Road by Simon Ortiz; The Keepsake Storm by Gina Franco; Writing on the Edge: A Borderlands Reader, edited by Tom Miller; In the City of Smoking Mirrors by Albino Carrillo; Blanket Weaving in the Southwest by Joe Ben Wheat.

Giveaways: tequila-flavored candy.

Discounts: 47% on trade titles, free freight.

Booth: 2259.

UNIV. OF CALIFORNIA PRESS

Distributes British Film Institute, Sierra Club Books and Huntington Library Press.

Featured:Sahel: The End of the Road by Sebastião Salgado; Mark Twain's Helpful Hints for Good Living, edited by Lin Salamo, Victor Fischer and Michael B. Frank; Veering Right: How the Bush Administration Subverts the Law for Conservative Causes by Charles Tiefer; The Encyclopedia of Animals, edited by George McKay, Fred Cooke, Stephen Hutchinson, Richard Vogt and Hugh Dingle; Rapture of the Deep: The Art of Ray Troll by Ray Troll; The Wines of Bordeaux by Clive Coates; Under Antarctic Ice: The Photographs of Norbert Wu, text by Jim Mastro, notes by Norbert Wu; More Damned Lies and Statistics: How Numbers Confuse Public Issues by Joel Best; Robert Smithson, edited by Eugenie Tsai; The Jews of the United States, 1654 to 2000 by Hasia R. Diner.

Discounts: 48% on backlist orders of 10 or more books (nine-unit maximum per title).

Booth: 901.

UNIV. OF CHICAGO PRESS

Featured:The Encyclopedia of Chicago by James Grossman, Anne Keating and Janice Reiff; The Nature of Paleolithic Art by R. Dale Guthrie; The Destruction of Hamburg, 1943 by Hans Erich Nossack; Nixon at the Movies by Mark Feeney.

Discounts: 47% on one backlist order of 10 or more books.

Booth: 1001.

UNIV. OF GEORGIA PRESS

Featured:Chicken Dreaming Corn by Roy Hoffman; collections of short fiction by Flannery O'Connor; Sabbath Creek by Judson Mitcham.

Giveaways: galleys of Chicken Dreaming Corn; postcards.

Discounts: 45% on orders of 10—49 books; 50% on 50 or more books (combined front/backlist; trade/short).

Booth: 2844.

UNIV. OF HAWAI'I PRESS

Featured:A Runner's Guide to Oahu by Richard Varley; Reef & Shore Fishes of the South Pacific by John Randall; Painters in Hanoi by Nora Taylor; Maxine Hong Kingston's Broken Book of Life by Maureen Sabine; The 1.5 Generation by Mary Danico; The Legend of Laieikawai by Dietrich Varez.

Giveaways: Hawaiian chocolate macadamia nuts, coffee.

Discounts: 50% on front- and backlist titles (no minimum).

Booth: 1116.

UNIV. OF ILLINOIS PRESS

Featured:I, Cyborg and The March of the Machines, both by Kevin Warwick; Global Chicago; Chicago Painting: The Bridges Collection; College Football: The All-Time Records of Major Teams and Conferences by James Quirk; Sweet Charlie, Kike, Cazzie, and Bobby Joe: High School Basketballin Illinois by Taylor Bell; Marketing Nutrition by Brian Wansink.

Discounts: 45% on front- and backlist titles.

Booth: 2531.

UNIV. OF IOWA PRESS

Exhibiting with the AAUP.

Featured:A Tallgrass Prairie Alphabet by Claudia McGehee; What You've Been Missing by Janet Desaulniers; Here Beneath Low-Flying Planes by Merrill Feittell; Iowa Bur Oak Guide series, including Birds at Your Feeder and Butterflies in Your Pocket.

Giveaways: Iowa Short Fiction Awards books, 35th anniversary posters; new short fiction samplers; buttons; pens.

Discounts: 45% (five-copy minimum).

Booth: 3948.

UNIV. OF MASSACHUSETTS PRESS

Exhibiting with Columbia Univ. Press.

Featured:The Anxieties of Affluence by Daniel Horowitz; The Massachusetts Breeding Bird Atlas, edited by Wayne R. Petersen and W. Roger Meservey; Massachusetts at a Glance: A User's Guide to the Bay State by Jack Tager; Don't Mean Nothing: Short Stories of Vietnam by Susan O'Neill; Political Waters: The Long, Dirty, Contentious, Incredibly Expensive but Eventually Triumphant History of Boston Harbor—A Unique Environmental Success Story by Eric Jay Dolin.

Discounts: 46% on 10 or more backlist titles.

Booth: 1006.

UNIV. OF MICHIGAN PRESS

Featured:Jerusalem Besieged by Eric Cline; Crusades: The Illustrated History, edited by Thomas F. Madden; A Century of November: A Novel by W.D. Wetherell; Quick: Short Stories by T.M. McNally; From Here to There and Back Again by Sue Hubbell; Natural Coincidence: The Trip from Kalamazoo by Bill Gilbert; Selected Prose by John Ashbery.

Giveaways: ARCs of select titles.

Discounts: 45%.

Booth: 1852.

UNIV. OF MINNESOTA PRESS

Featured:Revolution Televised: Prime Time and the Struggle for Black Power by Christine Acham; ABC Bunny by Wanda Gag; The Motion of Light in Water by Samuel Delany; Singlejack Solidarity by Stan Weir; Infinite Variety: The Life and Legend of the Marchesa Casati by Scot D. Ryersson and Michael Orlando Yaccarino.

Discounts: extra 3%.

Booth: 1125.

UNIV. OF MISSOURI PRESS

Exhibiting with the AAUP.

Featured:Don't Let the Fire Go Out! by Jean Carnahan; Wilderness Journey: The Life of William Clark by William Foley; The Sizzler: George Sisler, Baseball's Forgotten Great by Richard Huhn; Bradley Hogg: A Spitball Pitcher's Journey to the Major Leagues, 1911—1919 by Clyde Hogg.

Giveaways: themed-items; bags; candy.

Discounts: 46%, free freight (U.S.) on orders of 10 or more.

Booth: 4050.

UNIV. OF NEBRASKA PRESS

Featured:Encyclopedia of the Great Plains by David J. Wishart; Looking for a Hero by Peter Maslowski and Don Winslow; Book of the Sphinx by Willis Goth Regier; Spain in the Age of Exploration and Tiwanaku (art catalogues); Adult Head by Jeff Tweedy.

Giveaways: ARCs from the American Lives series; ARCs of Scraping by in the Big Eighties by Natalia Rachel Singer; Rubik's Cube key chains; Great Plains postcards.

Discounts: domestic indie retailers: free freight on one order, front- or backlist (five-book minimum).

Booth: 2848.

UNIV. OF NORTH CAROLINA PRESS

Featured:Sweet Stuff: Karen Barker's American Desserts by Karen Barker; Sidney Poitier by Aram Goudsouzian; A Time to Every Purpose: The Four Seasons in American Culture by Michael Kammen; Union Jacks: Yankee Sailors in the Civil War by Michael J. Bennett; Che's Chevrolet, Fidel's Oldsmobile: On the Road in Cuba by Richard Schweid; Remembering Bill Neal: More Recipes from a Genius at the Stove by Moreton Neal; America's Founding Food: The Story of New England Cooking by Keith Stavely and Kathleen Fitzgerald; Cornbread Nation 2: The Best of Southern Food Writing, edited by Lois Elie; North Carolina Pottery: The Collection of the Mint Museums by Barbara Stone Perry.

Giveaways: "Sweet Stuff" tote bags, recipe booklets.

Discounts: 50% on backlist.

Booth: 923.

UNIV. OF OKLAHOMA PRESS

Featured:My Life with Bonnie and Clyde by Blanche Caldwell Barrow, edited by John Neal Phillips; The Secret Life of Cowboys by Tom Groneberg; The Chuck Wagon Cookbook by B. Byron Price; The Democratic Century by Seymour Martin Lipset and Jason Lakin; The Uncivil War: Irregular Warfare in the Upper South, 1861—1865 by Robert R. Mackey.

Discounts: free freight.

Booth: 906.

UNIV. OF PENNSYLVANIA PRESS

Featured:Understanding Terror Networks by Marc Sageman; Negro League Baseball: The Rise and Ruin of a Black Institution by Neil Lanctot; Parrot Culture: Our 2500-Year-Long Fascination with the World's Most Talkative Bird by Bruce Boehrer; Everyday Politics by Harry Boyte; Witching Culture: Folklore and Neo-Paganism in America by Sabina Magliocco.

Discounts: 45%, free freight on 10 or more backlist titles.

Booth: 1944.

UNIV. OF TENNESSEE PRESS

Exhibiting with the AAUP.

Featured:The Serpent and the Spirit: Glenn Summerford's Story by Thomas Burton; Six Seasons Remembered by Haywood Harris and Gus Manning; The Amphibians of Great Smoky Mountains National Park by C. Kenneth Dodd; Minyan by Eliezer Sobel; Nashville: The Western Confederacy's Last Gamble by James Lee McDonough; Brigadier General Tyree H. Bell, C.S.A. by Nathaniel Hughes; The Bone Hunters: The Discovery of Miocene Fossils in the Community of Gray, Tennessee by Harry Moore; Dictionary of Smoky Mountain English by Michael Montgomery and Joseph Hall; A Guide to the Historic Coal Towns of the Big Sandy River Valley by George Torok; Hawk's Nest by Hubert Skidmore.

Discounts: 48, trade; 40%, short; six-title minimum.

Booth: 4051.

UNIV. OF VIRGINIA PRESS

Exhibiting with the AAUP.

Featured:Hot Potato: How Washington and New York Gave Birth to Black Basketball and Changed America's Game Forever by Bob Kuska; The Meaning of Independence by Edmund S. Morgan; The Last Undiscovered Place by David K. Leff; Schooling and Riding the Sport Horse by Paul D. Cronin.

Discounts: 50% on backlist.

Booth: 3950.

UNIV. OF WASHINGTON PRESS

Featured:Carnaval!, edited by Barbara Mauldin; Studio at Large: Architecture in Service of Global Communities by Sergio Palleroni; Passing the Three Gates: Interviews with Charles Johnson, edited by Jim McWilliams; Eat Everything Before You Die: A Chinaman in the Counterculture by Jeffrey Paul Chan.

Discounts: 50% on 10 or more trade books (backlist); annual BEA white sale.

Booth: 2035.

UNIV. OF WISCONSIN PRESS

Featured:Something I Said? by Michael Feldman; Lying Together: My Russian Affair by Jennifer Cohen; Nowhere in Africa by Stefanie Zweig, edited by Marlies Comjean; The Man from Clear Lake: Earth Day Founder Senator Gaylord Nelson by Bill Christofferson; The Mexico City Reader, edited by Reuben Gallo; A Passion to Preserve: Gay Men as Keepers of Culture by Will Fellows; Ringlingville USA: The Ringling Brothers and Their Circus by Jerry Apps; The Dwarf in Louis XIV's Court: A Novel by Paul Weidner; Popular Witchcraft, 2nd Edition by Jack Fritscher; By Guess and By God: One Survivor's Personal Account of the Restless Journey and the Tragic Sinking of a Tallship.

Giveaways: ARCs of Something I Said? and Lying Together.

Discounts: 50% on five or more backlist titles; 45% on 10 or more frontlist titles (trade/short discounts).

Booth: 2607.

UNIV. PRESS OF KANSAS

Featured:Debutante: Rites and Regalia of American Debdom by Karal Ann Marling; Jacqueline Kennedy by Barbara A. Perry; The FBI and American Democracy by Athan G. Theoharis; Indians in Unexpected Places by Philip J. Deloria; Ski Style: A Cultural History of America's Favorite Winter Sport by Annie Coleman; Hitler's Jewish Soldiers by Bryan Mark Rigg.

Drawings: for a Jackie Kennedy bobble head;a debutante tiara.

Discounts: retailers: 50% on backlist titles.

Booth: 2846.

UNIV. PRESS OF KENTUCKY

Featured:Godfather: The Intimate Francis Ford Coppola by Gene D. Phillips; Hal Wallis: Producer to the Stars by Bernard F. Dick; The Sheriff: America's Defense of the New World Order by Colin S. Gray; Executive Secrets: Covert Action and the Presidency by William J. Daugherty; Endkampf: Solders, Civilians, and the Death of the Third Reich by Stephen G. Fritz; With Utmost Spirit: Allied Naval Operations in the Mediterranean, 1942—1945 by Barbara Brooks Tomblin; The Mystery Chronicles: More Real-Life X-Files by Joe Nickell; Adams on Adams, edited by Paul M. Zall; The Bennetts: An Acting Family by Brian Kellow; Confederate General R.S. Ewell by Paul D. Casdorph.

Giveaways: ARCs, finished books.

Discounts: 45% (no minimum); free freight on in-stock titles.

Booth: 926.

UNIV. PRESS OF MISSISSIPPI

Featured:Great Houses of Mississippi by Mary Carol Miller and Mary Rose Carter; Witnessing by Ellen Douglas; Guadalcanal Marine by Lt. Col. Kerry Lane; American Raiders: The Race to Capture the Luftwaffe's Secrets by Wolfgang W.E. Samuel; Carville: Remembering Leprosy in America by Marcia Gaudet; Hurricane Camille by Philip D. Hearn; Francis Ford Coppola: Interviews, edited by Gene D. Phillips and Rodney Hill; Real Football: Players Talk About the Game by Steve Norwood; Stories from the Haunted South by Alan Brown; Magic Behind the Voices: Voice Actors in Animation by Timothy Lawson and Alisa Persons.

Discounts: 48%, free freight on five or more backlist titles.

Booth: 925.

UNIV. PRESS OF NEW ENGLAND

Featured:Our Lives, Our Fortune by J.E. Fender; Snap Hook and Center Cut, both by John R. Corrigan; My Story Being This by Pamala S. Deane; Gun Ball Hill by Ellen Cooney; Double or Nothing by Sylvia Barack Fishman; New England's Covered Bridges by Benjamin and June Evans; In Sight by Sabra Field; Carriages and Clocks, Corsets and Locks by Preston and Noyes; Everyday Matters by Nardi Reeder Campion.

Giveaways: postcards, bookmarks.

Discounts: 50% on backlist.

Booth: 1117.

UPS

Booth: 2625.

UPSWING INC.

Booth: 1375.

UPWRITE PRESS

Booth: 1318.

URANO PUBLISHING

Booth: 4113.

URANTIA FOUNDATION

This educational trust publishes in several languages and formats.

Featured:The Urantia Book (multiple languages, including Korean); The Urantia Book Workbooks (Vols. I—VIII); The Urantia Book Concordance.

Drawings: for copies of The Urantia Book (hardcover edition; gift-leather edition).

Discounts: free freight.

Booth: 1463.

URBAN BOOKS

Distributed by Kensington Publishing Corp.

Booth: 1205.

URJ PRESS

Formerly known as the UAHC Press, URJ Press is one of the world's largest publishers of Jewish books, including Torah commentary, religious school textbooks and resource materials covering Hebrew language, holidays and lifecycle events, ethics and Israel; publishes a full-line of children's picture books; its Transcontinental Music publications offers Jewish music, including music books, sheet music, CDs and resource materials.

Featured:The Torah: A Modern Commentary, 2nd Edition by W. Gunther Plaut; A Year of Jewish Stories by Grace Ragues Maisel and Samantha Shubert; Chanukah Activity Book by Judy Dick; The Many Faces of God: Modern Jewish Theologies by Rifat Sonsino; Reaching Godward by Carol Ochs; When Living Hurts, Rev. Ed. by Sol Gordon; The Jewish Home, Rev. Ed. by Daniel Syme; Choosing Judaism, Rev. Ed. by Lydia Kukoff; Jewish Lives, Jewish Learning by Diane Tickton Schuster.

Drawings: for a selection of bestselling titles.

Discounts: show special; see booth for details.

Booth: 1450.

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