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PWK - April 22, 2002

Features

Sleuthing in the Stores
With publisheers going great guns, so to speak, with their mystery programs, we decided to ask retailers how the outpouring of series is affecting their business--and might this proliferation eventually choke the category? Also, is publishers' sales and marketing support for their books keeping pace with the title output? Most concur with Kathi Kirby, purchasing and publisher relations m...



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