cover image Serial Winner: 5 Actions to Create Your Cycle of Success

Serial Winner: 5 Actions to Create Your Cycle of Success

Larry Weidel. Greenleaf, $21.95 (256p) ISBN 978-1-62634-234-7

Some people "seem to move from success to success," according to Weidel, who helped build the financial services company Primerica. In this simple and clearly written book, he distills their winning ways into five basic techniques: decide, overdo, adjust, finish, and keep improving. Throughout the book, Weidel uses a simple but memorable graphic showing the five actions as parts of a cycle. He provides both instruction and inspiration through plentiful stories of people who have modelled the behavior he describes. He cites huge success icons like golf pro Annika Sorenstam, football coach Nick Saban, and actor Mark Ruffalo, but balances them with non-celebrity success stories like Weidel's own cousin, an early computer designer. Weidel makes success seem attainable with little hints and some cheerleading advice that works. (Winners "pick themselves up, adjust... and keep going.") Weidel also inserts some Christian-flavored encouragement, but mostly employs no-nonsense advice and "self-management" principles that are all about maintaining a positive attitude. Weidel hopes thereby to "unleash an army" of people ready to succeed. And if readers feel left out because they lack others' advantages, they needn't worry%E2%80%94the first things Weidel dispels are "the myths of advantage." That's an effective tactic to ensure that almost any reader will keep reading on. (Oct.)