Harlequin and HarperCollins Publishers announced the launch of Harlequin Audio, a new audio imprint for Harlequin titles, to be headed up by Reka Rubin, senior manager, subsidiary rights for Harlequin, and Sean McManus, associate publisher, HarperAudio.

“We are excited to be producing our own audio titles,” said Craig Swinwood, publisher and CEO of Harlequin. “The audio format has been experiencing tremendous growth recently and Harlequin authors will benefit greatly from this new distribution outlet.”

For digital audiobooks, Harlequin Audio will operate in conjunction with the audio unit at HarperCollins, which acquired Harlequin in summer 2014, working with digital distributors for the retail and library markets. Harlequin Audio will distribute physical CD versions of all titles through Blackstone Audio and Midwest Tape.

“High production values have been key to HarperAudio’s success, and we look forward to extending our expertise to the Harlequin Audio imprint,” said McManus.

Harlequin Audio plans to release 200 titles in its first year, and the first titles will go on sale June 30.