Corning and the Craft of Innovation

Recognizing knowledge as a strategic asset, Corning transformed itself from a maker of kitchen products for more than a century into the inventor of the optical fiber that now supports the Internet. In , authors Margaret B.W. Graham and Alec T. Shuldiner argue that the company has not only improved its products over the years, it has also improved the processes by which it does business a distincti0n that makes Corning an ideal model of a traditional manufacturing company that has kept pace with an ever-changing marketplace. ( June)