The Viewpoints of Stanley Marcus: A Ten-Year Perspective

Stanley Marcus, Author University of North Texas Press $24.95 (261p) ISBN 978-0-929398-86-0
Marcus, the chairman emeritus of the Neiman Marcus chain, who spent his earlier career in retail, at the age of 90 writes a weekly column on subjects of his choice for the Dallas Morning News. These low-key pieces, published during the past 10 years, emphasize the merchandizing skills Marcus has honed. Believing that ``The customer is always right,'' he repeatedly advises his readers to complain about dissatisfaction with products or services to supervisors. Other articles offer his opinion on a variety of subjects including the importance of education, his dislike of cocktail parties, the problems of aging, his hobbies of publishing miniature books and art collecting, and business management. (May)
Reviewed on: 04/03/1995
Release date: 04/01/1995
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