Suenos en Concreto: Lecciones de un Multimillonario en el Mundo del Desarrollo = Powerhouse Principles

Referred to as the ""Donald Trump of the tropics"" and ""the king of condos,"" P\xE9rez is CEO of the Related Group of Florida, which was ranked the fourth largest U.S. Hispanic-owned company for 2007 by Hispanic Business magazine. Starting out as a developer of affordable housing in South Florida, his company is now one of the biggest sellers of condominiums in the world. Here he shares the basic principles of real estate development, which he has practiced for over 27 years and which have made him a billionaire. The topics covered, which include the general rules for selecting property, the principles of negotiation, how to obtain financing, practical and innovative sales strategies, and how to adjust to changes in the market, provide an overview of the considerations, challenges, and opportunities in the real estate market. Each chapter ends with a summary of key principles; case studies illustrate specific situations and problems. While the publication of this title during the current housing crisis is unfortunate, this book could become the standard textbook for aspiring real estate developers. In short, this is a practical, readable, and motivating guide for anyone wanting to jump into the real estate market, though much of the philosophy P\xE9rez describes can be applied at any level and form a foundation for success in any business. An insightful look at one of the Hispanic world's most successful businessmen; highly recommended for large public libraries with business collections, special business libraries, academic libraries with international business programs, and bookstores.- -Yolanda J. Cuesta, Cuesta MultiCultural Consulting, Sacramento, CA