How to Write and Publish a Classic Cookbook

Hays Rolfes, Author, Perry Magness, Author, Rolfes &. Associates St Hayes, Author Plume Books $8.95 (292p) ISBN 978-0-452-25732-0
For many Junior League organizations, alumni committees, women's auxiliaries, and thousands of would-be cookbook authors, this is the guide they've been waiting for. Experienced Junior League cookbook publishers themselves, the authors discuss packaging an idea to attract a publisher and successfully marketing it; editing recipes for clarity and attractiveness; and how to write an introductory letter and prospectus to a publisher. In each case, they illustrate their points with examples of cookbooks that range from regional moneyraisers to The Joy of Cooking. They also consider the pros and cons of self-publishing, including how to find a printer and how to set up a business filing system. All they leave out is the basic idea, which is, of course, up to the reader. February
Reviewed on: 02/01/1986
Release date: 02/01/1986
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