cover image This Is Your Brain on Sports: The Science of Underdogs, the Value of Rivalry, and What We Can Learn from the T-shirt Cannon

This Is Your Brain on Sports: The Science of Underdogs, the Value of Rivalry, and What We Can Learn from the T-shirt Cannon

L. Jon Wertheim and Sam Sommers. Crown Archetype, $26 (272p) ISBN 978-0-553-44740-8

This collection of smart and witty essays by Sports Illustrated executive editor Wertheim (Scorecasting) and Tufts University experimental psychologist Sommers (Situations Matter) reveals the roles that human psychology, neuroscience, and cognitive tendencies play in sports—and in life. They ask several seemingly unrelated questions: Why do football players such as Seattle Seahawks cornerback Richard Sherman spout nonsense in postgame interviews? How is running on a treadmill like running a business? And why do spectators fall over each other trying to grab a free T-shirt they probably will never wear? The authors, whose writing styles and backgrounds nicely complement each other, cite relevant research, specific studies and (absent available data) conduct their own experiments. The authors wonderfully weave in aspects of science, business (Ikea’s business model, expert Lego builders) and sports figures (Serena Williams, Brett Favre) to help readers better understand the games people play both on and off the court, the field, the ice, or—in the case of boxing champion Floyd Mayweather Jr. and his disrespect complex—the ring. (Feb.)