cover image The Passion Plan at Work: Building a Passion-Driven Organization

The Passion Plan at Work: Building a Passion-Driven Organization

Richard Y. Chang, Fred Smith, Louis Ed. Chang. Jossey-Bass, $27.95 (304pp) ISBN 978-0-7879-5255-6

""Passion is the single most powerful competitive advantage an organization can claim in building its success,"" argues veteran leadership consultant Richard Chang in The Passion Plan at Work: Building a Passion-Driven Organization. Stressing that passion is a motivator and a unifier, that it provides direction and focus and attracts both employees and customers, he suggests that when a company has the skill and resources it needs to succeed, passion can put it over the top. With a foreword by FedEx CEO Fred Smith, this sequel to Chang's relationship guide (The Passion Plan) outlines the seven-part plan business leaders need to implement to realize ""the capital P"" in ""Profits."" ( Feb. 1)