cover image The Entrepreneur’s Framework: How Businesses Are Adapting in the New Economy

The Entrepreneur’s Framework: How Businesses Are Adapting in the New Economy

Joshua H. Davidson. Lioncrest, $15.99 trade paper (338p) ISBN 978-1-54451-264-8

Davidson, founder of app development firm Chop Dawg, offers hard-won advice for fellow entrepreneurs looking to create a lasting business in this perceptive strategy primer. Davidson focuses on the importance of knowing the “why” motivating one’s endeavors, and the “how” behind making one’s goals a reality. The titular framework, devoted to the latter question, concerns eight crucial considerations for entrepreneurs: self-awareness, purpose, operations, economics, long- and short-term thinking, leadership, and empathy. Davidson provides a spider web–like chart to help readers assess their performance in each area, along with exercises to help with those that need work. The author draws heavily from his own experiences, heavily weighted with examples of his shortcomings, such as how a lack of empathy doomed an expensive, time-intensive marketing campaign, and how self-awareness allowed him to turn his company around after a significant failure. Throughout, Davidson offers a well-told narrative that sheds light onto how an entrepreneur’s mind works and showcases key concepts that should stack the odds of success in the reader’s favor. (BookLife)