Ping: A Frog in Search of a New Pond

Stuart Avery Gold, Author , afterword by Ron Rubin. Newmarket $15 (90p) ISBN 978-1-55704-682-6

A glib amalgamation of Taoism, business advice and self-help axioms, this brief, cutely illustrated business parable seeks to capture fans of Who Moved My Cheese? Gold (Tiger Heart, Tiger Mind , etc.) follows the adventures of a frog named Ping, who's forced into risky adventure when his pond dries up, compelling him to seek out a new place to hop. Along his search, Ping comes under the tutelage of Owl, a wise old bird who teaches Ping about "the Way" and the "intentional life" and who often speaks in Yoda-ish constructions (e.g., "Persistent you are. I'll grant you that"). Meditation sessions with Owl lead Ping to a host of revelations, including the promise that he "will build [his] risk-taking confidence, starting with small risk, working [his] way up until [he is] comfortable and confident in the taking of larger risks." Inspiring to some, soporific to others, this book will probably move fastest at airport bookstores. (Dec.)

Reviewed on: 10/10/2005
Release date: 11/01/2005
Genre: Nonfiction
Mass Market Paperbound - 128 pages - 978-1-55704-756-4
Paperback - 95 pages - 978-987-9201-71-8
MP3 CD - 978-1-4233-7527-2
Compact Disc - 1 pages - 978-1-4233-7524-1
MP3 CD - 978-1-4233-7526-5
Downloadable Audio - 978-1-4233-7528-9
Compact Disc - 978-1-4233-7525-8
Paperback - 118 pages - 978-0-9913802-2-0
Downloadable Audio - 978-1-4233-7529-6
Paperback - 110 pages - 978-0-9913802-0-6
Open Ebook - 96 pages - 978-1-55704-858-5
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