cover image Conscious Money: Living, Creating, and Investing with Your Values for a Sustainable New Prosperity

Conscious Money: Living, Creating, and Investing with Your Values for a Sustainable New Prosperity

Patricia Aburdene. Atria/Beyond Words, $16 trade paper (320p) ISBN 978-1-58270-292-6

Aburdene (co-author, Megatrends 2000) offers enriching discourse about how people can manage their money life, personally and in society, to better reflect their spiritual values. She begins by making a strong case for cultivating personal higher consciousness and values around money. She describes this inner work as developing a "spiritual competency" that will enhance one's ability to attract abundance, which in turn defines how one uses a conscious-money outlook within the larger world. The more compelling and comprehensive element of the book follows, providing a wealth of information on companies practicing conscious business. Aburdene examines businesses such as Whole Foods, Costco, and REI to illuminate the qualities of "conscious capitalism"%E2%80%94how conscious money is used in the world of business. She provides a wealth of strategies and guidelines for practicing mindful spending and conscious investing, and for getting to know if a company is one you would feel good doing business with%E2%80%94whether as a shopper, employee, supplier, or investor. Affirmations, reflections, resources, exercises, and sound financial information and forecasting make this an engaging and practical read on the leading edge of sustainable wealth consciousness. Agent: Bill Gladstone, Waterside Productions (Sept. 25)