Midas Touch: Why Some Entrepreneurs Get Rich—and Why Most Don’t

Donald J. Trump and Robert T. Kiyosaki. Plata (platapublishing.com), $24.95 (348p) ISBN 978-1-61268-095-8
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Magnate Trump and Kiyosaki (Rich Dad, Poor Dad) are the gold standard of the entrepreneurial spirit—self-made, resilient, and charismatic. But they might also just be the saviors of the economy, as they argue in this follow-up to 2006’s We Want You to Be Rich. They claim that our educational system is failing people by training them to be employees, not entrepreneurs: students make good grades by making the fewest mistakes, when they should be learning to take chances and bounce back from their failures. Trump and Kiyosaki’s five-point plan to developing the “Midas Touch”—the necessary skills to become a successful entrepreneur—includes strength of character, focus, the power of a brand, =relationships, and the little things. They tell humanizing stories of both their successes—Kiyosaki getting his start on Oprah—and setbacks, as when he discovered he was unknowingly operating a sweatshop. This galvanizing narrative skews a bit toward mantra-like big ideas rather than executable steps, but is nonetheless an impassioned argument for business self-actualization. (Oct.)
Reviewed on: 08/22/2011
Release date: 10/01/2011
Paperback - 263 pages - 978-607-11-1702-1
Compact Disc - 7 pages - 978-1-4423-4795-3
Downloadable Audio - 978-1-4423-4796-0
Open Ebook - 288 pages - 978-1-61268-098-9
Paperback - 288 pages - 978-1-61268-096-5
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