Amazon has launched a new Kindle store for Mexican customers, with over 2 million e-books available for purchase with Mexican pesos, including most Spanish language bestsellers, more than 1,500 free books, and exclusive titles from authors such as José Emilio Pacheco and Elena Poniatowska. The store will also include over 70,000 Spanish-language e-books.
“The vast majority of Mexicans do not have access to a bookstore in their town, so we’re happy to launch the Mexico Kindle Store today and bring a huge bookstore with over 2 million titles to anyone with an Internet connection,” said Pedro Huerta, director of Kindle Content, Latin America. The store will also include titles titles in Nahuatl and other Mexican indigenous languages from the Instituto Nacional de Lenguas Indígenas.
Amazon has also started to sell reading devices in Mexico, offering the Kindle and Kindle Paperwhite through Gandhi stores.
In addition, Amazon also announced that Kindle Direct Publishing, which allows independent authors to self-publish and sell their work in the new Kindle Store, will expand into Mexico. Authors will be able to price books and receive payment in pesos.