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    Authors and publishers are increasingly looking to the major streaming services, including Netflix, Amazon Prime, and Hulu, as potential platforms to promote their content.

  • Reading Rainbow: Hoping to Engage Lifelong Readers Through Licensing

    For the first time in its 30-plus-year history, the Reading Rainbow brand is strategically entering the licensing arena, with assistance from its new licensing agent, Brand Central.

  • Licensing Hotline: August 6

    Quirk Books's 'Home Alone' picture book, new Star Wars Little Golden Books, Chronicle's bestsellers-to-brands initiative, Dynamite's expanding roster of licenses, and more.

  • The Changing World of Licensed Publishing

    Film and television properties continue to generate buzz on the show floor at Licensing Expo, held last month in Las Vegas. But a popular entertainment property, on its own, is often no longer enough to drive licensed publishing success.

  • Licensing Hotline: July 2

    Candlewick Entertainment is publishing four tie-in titles – a novel, two early readers, and a board book – linked to 'Shaun the Sheep: The Movie,' produced by Aardman Animations and being released by Lionsgate on August 5.

  • Licensing Expo: Streaming Hits the Mainstream

    Licensing Expo 2015, held in Las Vegas June 9–11, sported a new look this year.

  • Globe Pequot Heads Out with Ranger Rick

    Globe Pequot, the trade division of Rowman & Littlefield, has secured a license with the National Wildlife Federation to produce a series of Ranger Rick nonfiction children's books.

  • Social Media Properties Gain at Licensing Expo

    Editors and licensing acquisition executives from publishing houses including Lerner, Bendon, Candlewick, Random House, and others are among the attendees roaming the show floor at the Licensing Expo in Las Vegas, which runs June 9-11.

  • Licensing Hotline: May 27, 2015

    Random House Books for Young Readers is publishing a series of middle-grade novels tied to the new DC Super Hero Girls brand, for girls 6-12.

  • Adventures in Licensing: An ABPA Panel

    Book packagers and other publishing professionals discussed seeking out brands for product development, maintaining effective partnerships, and creating versatile product designs.

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