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Italian Internet Bookstore Opens
Herbert R. Lottman -- 8/10/98
Italians can now visit their own online bookstore, order in Italian and pay in lire, and it hardly matters that the name of the game is Internet Bookshop Italia, an 80/20 partnership between Milan's Informazioni Editoriali, a producer and operator of bibliographical databases, and the U.K. and Europe's number-one homegrown Web retailer, Internet Bookshop (a W.H. Smith company). The new

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