cover image How to Argue and Win Every Time: At Home, at Work, in Court, Everywhere, Every Day

How to Argue and Win Every Time: At Home, at Work, in Court, Everywhere, Every Day

Gerry L. Spence. St Martin's Press, $22.95 (0pp) ISBN 978-0-312-11827-3

Spense, a nationally known trial lawyer who has never lost a case, defended Karen Silkwood and Philippine First Lady Imelda Marcos as well as hardened criminals and ``little guys'' victimized by impersonal institutions. How does he do it? This thought-provoking, lively book shows that no magic or ``charisma'' is required to argue effectively, and that ``power'' as popularly conceived may actually be an obstacle to winning. Rather, Spense encourages readers to develop empathy; to relate to ``the opposition'' not as enemies but as fellow humans; to use fear as an ally; to understand and develop credibility; to find the ``story'' in every argument; and to learn when not to argue. The last section explains how to argue with lovers, spouses, children and co-workers. Spense's unconventional advice, interwoven with emotionally charged descriptions of cases he has fought, is helpful for anyone wishing to have a say in the boardroom, courtroom or bedroom. First serial to the American Bar Association Journal and Trial Lawyers Magazine; author tour. (Apr.)