RosettaBooks has announced that it has been named publisher for AARP’s original e-books. The 37-million-member nonprofit organization is an advocate for Americans 50+ on crucial issues such as healthcare, employment security and retirement planning. Beginning with a range of subjects including caregiving, brain health, and driver safety, the first titles in the new line published by RosettaBooks are expected to be released this year. Some of the titles in the program will be original material, some will be developed in partnerships with third parties, and other titles will be adapted from content developed by AARP for other purposes, Rosetta said. RosettaBooks will also assist AARP with various distribution arrangements and as an adviser on print-on-demand and related projects.
“Digital publishing offers a wealth of opportunities to speak to the wide interests of the vibrant 50+ community. We’re looking forward to addressing their aspirations, entertainment and recreational concepts, and topical issues with timely, insightful information in e-books created hand-in-hand with RosettaBooks,” said Jodi Lipson, director of AARP’s Book Division.
The complete line of books from AARP can be found here.