Melville House Dropping New Book to a Penny
Dec 06, 2011
Dec 06, 2011
Beginning today at noon, Melville House will launch its campaign for Lamberto, Lamberto, Lamberto by Gianni Rodani. In honor of the novel's 93-year-old protagonist, the book will start priced at $9.30 and it will drop a penny for each 10 people who tweet #LambertoLambertoLamberto until the price hits $0.01 on mhpbooks.com.
Additionally, on Friday, December 9, independent bookstores around the country will be giving free copies of the book away to the first three people who walk up to an employee and exclaim "Lamberto! Lamberto! Lamberto!" For a list of participating stores, please visit lambertolives.com.
The Roundup for Publisher News
Publishing news from across the Web
In an open letter to the DoJ published on Digital Book World, agent Simon Lipskar says the government has "a fatally flawed understanding of the economics and history of the emerging e-book industry."
The publisher has reduced the retail prices of e-books to the level of the paperback equivalents of about 2,000 literary titles published in hardback.
Inside University of Nebraska's Bison Books, which publishes four to eight hardcore baseball books per year.
The publisher is trying to handle its debt load.
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