James B. Twitchell, Author . Columbia Univ. $27.95 (448p) ISBN 978-0-231-12496-6
As the author of works on advertising, materialism and modern culture, University of Florida professor Twitchell should have been the most immune to acquisitive desire while doing research in posh Rodeo Drive and Madison Avenue stores. That he was...
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James B. Twitchell, Author . Simon & Schuster $26 (336p) ISBN 978-0-7432-4346-9
Twitchell (Lead Us into Temptation
) has made a name for himself explaining how market forces of consumerism have shaped all of American culture, but here he focuses on three key locations: the church, the university and the museum. He begins by...
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James B. Twitchell, Author . Simon & Schuster $26 (324p) ISBN 978-0-7432-9287-0
Twitchell (Branded Nation
) offers a provocative but uneven analysis of the nexus of consumerism and Christianity. Arguing that Americans live in a religious marketplace, where “religious sensation is... manufactured, branded, packaged,...
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James B. Twitchell, Author Columbia University Press $85 (0p) ISBN 978-0-231-10324-4
Advertising, argues Twitchell (Carnival Culture), has become the lingua franca of American culture, supplying a common bond that links all Americans. However, he maintains, advertising does not shape our desires, but rather simply reflects our...
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James B. Twitchell, Author Columbia University Press $83.5 (310p) ISBN 978-0-231-11518-6
Chronicling America's increasing absorption in materialism, ""the most shallow of the twentieth-century's various isms,"" Twitchell (Adcult) examines the cycle of conspicuous consumption. Comparing the influence of contemporary marketing and...
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James B. Twitchell, Author Crown Publishers $25 (240p) ISBN 978-0-609-60563-9
If Twitchell doesn't prove his thesis that these 20 advertisements became part of the lingua franca and changed the way we look at the world, his lavishly illustrated, breezily entertaining survey does score some solid points. The jolly old Santa...
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James B. Twitchell, Author Thomas Dunne Books $22.95 (208p) ISBN 978-0-312-15543-8
According to Twitchell (Carnival Culture: The Triumph of Advertising in America) a large measure of our contemporary societal ills stems from the absence of shame. Describing the U.S. as a place where ""Mardi Gras is no longer connected to Lent,""...
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James B. Twitchell, Author, Ken Ross, Photographer , photos by Ken Ross. Columbia Univ. $24.95 (248p) ISBN 978-0-231-13734-8
The author of AdCULT USA
and Lead Us into Temptation
takes a vacation from consumer culture to explore male spaces, from the recliner to the boxing ring, with photographer Ross. An affable guide, Twitchell mourns the demise of the men-only...
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