After Michael Lewis’s much-buzzed about 60 Minutes appearance at the beginning of the month, Flash Boys, the author’s exploration of high-speed trading on Wall Street, was the most-talked about book on social media in April. Flash Boys bucked the trend of women dominating digital conversations about books, with men originating 61% of the commentary about the title.
“This is the first time that a book without a movie tie-in has topped the list since last October when Allegiant was the top book,” said Jeff Costello, v-p of CoverCake, which measures how books are faring on social media.
However, movie tie-ins still showed strong overall in online chatter last month. John Green’s The Fault in Our Stars hit #2 in the leadup to the hotly anticipated June premiere of the film adaptation. Following at #3 was Divergent, still enjoying windfall from the March 21 release of the movie version of Veronica Roth’s book. Todd Burpo’s Heaven Is for Real landed at #9 after the adaptation hit theaters April 16.
|1||Flash Boys||Michael Lewis||18||10||61%||39%|
|2||The Fault in Our Stars||John Green||23||9||41||59|
|5||Natchez Burning||Greg Iles||N/A||5||44||56|
|6||Let’s Just Say It Wasn’t Pretty||Diane Keaton||N/A||4||44||56|
|7||Think Like a Freak||Steven D. Levitt||N/A||4||58||42|
|8||Gone Girl||Gillian Flynn||9||3||45||55|
|9||Heaven Is for Real||Todd Burpo||7||2||33||67|
|10||Smart Money Smart Kids||Dave Ramsey||1||1||48||60|
* For the week ended april 27. if the book was not published before april 27, it is listed as not available.
** How many conversations took place about the book in question for every 10 comments about book #1