Welcome to our latest coverage on the Chinese academic book market. The last time we covered this particular segment, it was in 2017 when these university presses had just started to expand their role from serving the academia and students to include the reading public while also preparing to meet new challenges that arise from digital publishing and new business models in book distribution, marketing, and retailing. This is the continuation of those stories and much more.
China Translation & Publishing House; East China Normal University Press; Guangxi Normal University Press Group; Tongji University Press; Zhejiang Publishing & Media Company
Read the whole feature in the Scribd reader below: