If you’re a regular attendee of the London Book Fair, you probably remember the Olympia London, the fair’s home through 2005. But like the publishing business itself, a lot’s changed in 10 years. The 2015 London Book returns to Olympia following a more than £20 million refurbishment, which has restored the architectural gem in the heart of West London to glory—and then some.

“The Olympia of today is very different from the Olympia we left in 2005,” says London Book Fair director Jacks Thomas. “It is bigger, lighter, and enjoys much greater connectivity among the halls, conference center, and gallerias.”

Of course, one part of the fair that did not exist a decade ago was the Tech Central digital hub and its digital theater—the Theatre @ Tech. Both have made the move to Olympia, too—and have expanded. Once again, a wide array of digital solutions providers will be on hand among the more than 1,500 exhibiting companies. And, once again, the Theatre @ Tech will offer three full days of programming, featuring a series of 20-minute presentations, ranging from talks on digital trends to new product demos.

With publishing now a digital business, digital pervades every hall of the fair, and it will be on full display in places like the Author HQ, where talks on digital self-publishing played to overflowing crowds last year, as well as at the Fair’s academic hub—the Faculty—where, for a third year in a row, Publishing Technology will host its popular panel discussion “What Is a Publisher Now?” (Tuesday, April 14, at 11:30 a.m.). According to the program description, this year’s talk will examine scholarly publishing as it enters “the mature phase of its relationship with digital technologies.”

The 2015 London Book Fair will kick off its new Olympia era with some 25,000 attendees expected from 114 countries. And, once again, digital will be at the center of it all.

Theatre @ Tech Schedule

Once again, the Theatre @ Tech offers a full slate of demos and presentations to keep you up on the latest products and trends in digital publishing (consult the London Book Fair website for last minute changes or additions).

Dates Time Seminar Title Speaker Company
Tuesday April 14 10–10:20 a.m. What Metadata Really Does Tyler Ruse Libre Digital
Tuesday April 14 10:20–10:50 a.m. Digital Spike in India: Key Trends in Education & Publishing Subrat Mohanty Hurix Systems
Tuesday April 14 11–11:20 a.m. Exeter’s Collaboration Suite: A Cloud-Based Publishing Ravi Venkataramani Solution Exeter Premedia
Tuesday April 14 11:30–11:50 a.m. The Emerging Digital Demand Within Vocational Education Martin Biron Global Vocational Skills
Tuesday April 14 noon–12:30 p.m. Animation in E-books Floyd Fletcher Allzone Digital
Tuesday April 14 12:30–12:50 p.m. Gamifying Books and Content on Mobile Devices: New Ways to Attract Millennials and Monetize Mobile Content Marcin Skrabka Young Digital Planet
Tuesday April 14 1–1:20 p.m. Markup Standards for the Books and Journals Landscape Evan Owens Cenveo Publisher Services
Tuesday April 14 1:30–1:50 p.m. Chunking Book Content for Extra Profit John Prabhu SPi Global
Tuesday April 14 2–2:20 p.m. Storytelling in the Digital, Post-digital and Analog Era Silvia Schiavo, Tutor, Scuola Holden
Tuesday April 14 2:30–2:50 p.m. How OpenBooks.com Is Transforming the World of E-book Publishing and Distribution Michal Kicinski, Bartek Filipek OpenBooks.com
Tuesday April 14 3–3:20 p.m. The Future of Content Media Beni E. Rachmnaov iShook
Tuesday April 14 3:30–3:50 p.m. Five Ways to Supercharge Your E-book Sales Gareth Cuddy ePubDirect
Tuesday April 14 4–4:20 p.m. Are Book Bloggers the Future of Literary Criticism? Dawid Piaskowski BookLikes
Tuesday April 14 4:30–4:50 p.m. Backlist to the Future: Tom Sawyer, a Case Study Andreas Triantafillidis, Aris Karatarakis Vivl.io
Tuesday April 14 5–5:20 p.m. The Profitability Challenge: How Distribution Platforms Can Help Publishers Conquer New Audiences Maurits Montanez Manuvo
Tuesday April 14 5:30–5:50 p.m. Book Fairs and Technology: How will Technology and Connectivity Affect the Future of International Book Fairs? Tom Chalmers IPR License
Wednesday April 15 9:30–9:50 a.m. How to Attract More Attention from Chinese Viewers to Your Content and Voice Xiaoguang Bai
Wednesday April 15 10–10:20 a.m. Tackling the Technology-Driven Confusion: Emerging Business Solutions on the Publishing Market Grzegorz Wszelaczyn´ski Young Digital Planet
Wednesday April 15 10:30–10:50 a.m. The End of the PDF Proof? The Future of XML-Based Workflows Darren Ryan Deanta Global Publishing Services
Wednesday April 15 11–11:20 a.m. Exeter’s Collaboration Suite: A Cloud-Based Publishing Solution Ravi Venkataramani Exeter Premedia
Wednesday April 15 11:30–11:50 a.m. The Emerging Digital Demand within Vocational Republishing Martin Biron Global Vocational Skills
Wednesday April 15 noon–12:20 p.m. Top Publishing Trends of 2015 Steve Odart Ixxus
Wednesday April 15 12:30–12:50 p.m. From E-Books to Smart Adaptive Content: The Story So Far Sameer Shariff Impelsys
Wednesday April 15 1–1:30 p.m. Gorilla Fighting Technology Alex M. Dare Trilogy Group
Wednesday April 15 1:30-1:50 p.m. High-Quality XML from Microsoft Word Manuscripts: Session for Book and Journal Publishers Pradeep Jain ICTect
Wednesday April 15 2–2:20 p.m. Maximizing the Value of Academic and Scientific Publications Borislav Popov Ontotext
Wednesday April 15 2:30–2:50 p.m. The Benefits of E-book Watermarking and Personalization over DRM Huub van de Pol Booxtream
Wednesday April 15 3–3:20 p.m. Audiobooks Are the Future. The Future Is Already Now Ivan Sabo, Michal Koci Audiolibrix
Wednesday April 15 3:30–3:50 p.m. The Future of Content Media Beni E. Rachmnaov iShook
Wednesday April 15 4–4:20 p.m. Will We All Be Freelancers? Laura Summers BookMachine
Thursday April 16 10–10:20 a.m. HarperCollins Fights Piracy in the Digital Millennium: the Digimarc Customer Experience Neha Vyas (HC), Blair Elefant Digimarc Guardian
Thursday April 16 10:30–10:50 a.m. Introducing Transcend Creative Services Anand Krishnan, President Transcend Creative Services Pvt. Ltd.
Thursday April 16 11–11:20 a.m. From Physical to Digital and Back Again: Licensing Games and Multimedia Content Kelvyn Gardner LIMA
Thursday April 16 11:30–11:50 a.m. Go Where the Readers Are: Merchandising Your Titles Effectively Business with OverDrive Johanna Brinton, OverDrive
Thursday April 16 noon–12:20 p.m. Your Journey Starts Here: Five Steps to Digital Transformation Paul Twelftree Ixxus
Thursday April 16 12:30–12:50 p.m. New Business Models in the Digital Age Javier Celaya, (Dosdoce.com), Laura Ceballos-Watling (CEDRO), Laura Summers BookMachine
Thursday April 16 1–1:20 p.m. Rights on the Money: Are You Fully Monetizing Your IP? Randy Petway Publishing Technology
Thursday April 16 1:30–1:50 p.m. Tackling Copyright Infringement Claire Anker The Publishers Association
Thursday April 16 2-2:20 p.m. The E-Book Market: Lessons Learned So Far Wei She
Thursday April 16 2:30–2:50 p.m. India’s Influence on the Global Publishing Stage Tom Chalmers IPR License
Thursday April 16 3–3:20 p.m. Online Profiles: Let Your Talent Do the Talking Ciarán Burke Hiive
Thursday April 16 3:30–3:50 p.m. Shorter Books: More Content, Text Hybridization, and Cloud-Sourced Content Lukas Narutis Scipta