Unit Sales of Print Books by Channel

Sept. 2, 2012 Sept. 1, 2013 % Chge Week % Chge YTD
Total 11,109* 12,089 9% 3%
Mass Merch./Other 1,194* 1,963 64 51
Retail & Club 9,915 10,127 2 -4

Unit Sales of Print Books via Retail & Club

Category Sept. 2, 2012 Sept. 1, 2013 % Chge Week % Chge YTD
Adult Nonfiction 4,901 5,149 5% -1%
Adult Fiction 2,243 2,059 -8 -11
Juvenile Nonfiction 511 550 8 5
Juvenile Fiction 1,833 1,937 6 -6
Format
Hardcover 2,218 2,233 7% -4%
Trade Paperback 6,151 6,340 3 -5
Mass Market Paperback 1,007 974 -3 -8
Board Books 170 211 24 10
Audio 85 84 -1 -8

*Excludes wal-mart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.