Unit Sales of Print Books by Channel

Oct. 7, 2012 Oct. 6, 2013 % Chge Week % Chge YTD
Total 10,188* 10,537 3% 3%
Mass Merch./Other 1,297* 2,070 60 52
Retail & Club 8,891 8,467 -5 -4

Unit Sales of Print Books via Retail & Club

Category Oct. 7, 2012 Oct. 6, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,884 3,893 0.2% -1%
Adult Fiction 2,041 1,711 -16 -11
Juvenile Nonfiction 506 509 0.6 5
Juvenile Fiction 2,000 1,894 -5 -5
Format
Hardcover 2,657 2,396 -10% -4%
Trade Paperback 4,810 4,713 -2 -4
Mass Market Paperback 850 757 -11 -8
Board Books 202 242 20 11
Audio 89 86 -3 -7

*Excludes wal-mart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.