Unit Sales of Print Books by Channel

Nov. 4, 2012 Nov. 3, 2013 % Chge Week % Chge YTD
Total 8,932* 10,683 20% 4%
Mass Merch./Other 1,257* 2,199 75 53
Retail & Club 7,675 8,484 11 -3

Unit Sales of Print Books via Retail & Club

Category Nov. 4, 2012 Nov. 3, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,274 3,747 14% -0.4%
Adult Fiction 1,736 1,702 -2 -11
Juvenile Nonfiction 485 522 8 5
Juvenile Fiction 1,695 2,028 20 -4
Format
Hardcover 2,298 2,773 21% -3%
Trade Paperback 4,082 4,346 6 -4
Mass Market Paperback 736 743 1 -9
Board Books 184 238 29 13
Audio 73 91 25 -7

*Excludes wal-mart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.