Kensington has announced that it will merge its two digital imprints, eKensington and Lyrical Press, into one entity under the Lyrical Press banner. The newly fused imprint will be under the editorial direction of Alex Nicolajsen, associate director of social media and digital sales.

In addition, Martin Biro, has been promoted to associate editor, digital books. Renee Rocco will continue as managing director of Lyrical.

Kensington purchased Lyrical Press, founded in 2007, in January 2014, acquiring the roughly 250 titles in the e-book house's backlist. Kensington will release between 15-20 titles per month under the combined imprint.

“As the largest independent publisher in America, Kensington is able to bring innovative ideas and a personal touch to each of the books we publish," said Steven Zacharius, president and CEO of Kensington Publishing Corp. "By combining our two digital imprints, we’ve created a more robust brand that benefits from the focus of our entire company. Our new structure will make Lyrical Press the place where authors want to go for digital publishing.”

Lyrical is looking to acquire new fiction in all romance genres, psychological suspense fiction and thrillers, women’s fiction, YA, new adult, and cozy mysteries.