A number of companies will be exhibiting licensed properties, products, and books at BEA. Here is a selection of some of them. Atlantyca Entertainment (4008), a transmedia content producer, distributor, and licensor based in Italy, will showcase its best-known property, Geronimo Stilton, as well as a variety of other licenses. The latter include Lily Lace, the Enchanted Emporium (La bottega Battibaleno), Minerva Mint, Spaghetti Gang, Space Gramps, and Echo and the Bat Pat. Atlantyca will be introducing its properties to publishers and meeting with potential licensees at the show.
Bendon Publishing International (2458) is highlighting new titles under a range of licenses, including Batman, the Amazing Spider-Man, Ice Age, Clifford the Big Red Dog, Lisa Frank, Dora the Explorer, SpongeBob SquarePants, Teenage Mutant Ninja Turtles, My Little Pony, Transformers, and Sesame Street, as well as Disney properties. It is also promoting its new Imagine Ink line, a patented mess-free magic-reveal technology being launched with titles from Disney, Nickelodeon, Hasbro, and Ludorum (Chuggington). Bendon also is debuting coloring and activity products.
Carson-Dellosa Publishing (2358), a marketer of educational materials for teachers and parents, is highlighting its licensed Guinness World Records workbooks, resource books, and learning cards. Its goal is to broaden distribution of the Guinness World Records line, as well as meet with partners and distributors, explore potential new licensing opportunities, and introduce new products. Carson-Dellosa also holds licenses for the World of Eric Carle and for Olivia.
Kappa Publishing Group (RC149, 150): Kappa’s Modern Publishing division, which it acquired in January, will be showing its range of coloring and activity titles, many of which are licensed. Some featured properties are Rovio Entertainment’s Angry Birds, Lisa Frank, MGA Entertainment’s Lalaloopsy, and Mattel’s Fisher-Price. Kappa will use the show to connect with licensors and packagers.
MerryMakers (3557): Doll and toy licensee MerryMakers will be highlighting its plush figures tied to Z Is for Moose and the Caldecott-winning A Ball for Daisy, as well as dolls inspired by holiday titles, including Pete the Cat Saves Christmas, Llama Llama Holiday Drama, and eight others. At the show, MerryMakers will promote its new characters and formats to existing and new customers, meet with authors and illustrators (including to perfect designs for upcoming products), look for new characters to license, and explore ways to work more closely with its publishing partners.
Parragon Publishing (3539) will be displaying all of its licensed titles at BEA, with a focus on its core brands. Those include its newest licenses, Marvel and the Trash Pack, as well as Power Rangers coloring and activity titles; Discovery Kids nonfiction, including Atlas of My World and Encyclopedia of Everything; and Disney 3D Magical Storybooks with hologram covers, among other titles. Parragon will be looking for multichannel opportunities outside the book world and meeting with its existing licensing partners.
Warner Bros. Global Publishing (RC67, RC68) is supporting its publishing partners for the third film in the Dark Knight trilogy, The Dark Knight Rises. Tie-ins for all ages include The Art and Making of the Dark Knight Trilogy, from Abrams; two titles from Insight Editions, including a history of the Batmobile; the official screenplay collection of the Dark Knight trilogy, illustrated with movie storyboards, from Opus; and I Can Read books from HarperCollins. WBGP also will lend its support to other core properties, including the upcoming films Man of Steel and The Hobbit: An Unexpected Journey; showcase new content; and talk with publishers, retailers, and licensees about WBGP brands including Justice League, DC Super Friends, Looney Tunes, Scooby-Doo, and the Wizard of Oz.
