Unit Sales of Print Books by Channel

Aug. 5, 2012 Aug. 4, 2013 % Chge Week % Chge YTD
Total 10,614* 10,962 3% 3%
Mass Merch./Other 1,402* 2,097 50 51
Retail & Club 9,213 8,865 -4 -5

Unit Sales of Print Books via Retail & Club

Category Aug. 5, 2012 Aug. 4, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,905 3,803 -3% -1%
Adult Fiction 2,517 2,153 -14 -11
Juvenile Nonfiction 550 563 2 6
Juvenile Fiction 1,804 1,930 7 -7
Format
Hardcover 2,022 2,014 -0.4% -4%
Trade Paperback 5,632 5,383 -4 -5
Mass Market Paperback 1,073 964 -10 -9
Board Books 166 198 19 8
Audio 87 84 -3 -9

*Excludes walmart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.