Unit Sales of Print Books by Channel

Oct. 14, 2012 Oct. 13, 2013 % Chge Week % Chge YTD
Total 9,673* 10,746 11% 3%
Mass Merch./Other 1,418* 2,047 44 52
Retail & Club 8,255 8,699 5 -4

Unit Sales of Print Books via Retail & Club

Category Oct. 14, 2012 Oct. 13, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,647 3,844 5% -1%
Adult Fiction 1,804 1,674 -7 -11
Juvenile Nonfiction 494 519 5 5
Juvenile Fiction 1,827 2,178 19 -5
Format Oct. 14, 2012 Oct. 13, 2013 % Chge Week % Chge YTD
Hardcover 2,310 2,665 15% -4%
Trade Paperback 4,581 4,698 2 -4
Mass Market Paperback 789 726 -8 -8
Board Books 204 250 22 11
Audio 83 85 2 -7

*Excludes walmart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.