Sales of adult trade books rose 7.3% in January 2015, compared to January 2014, according to AAP’s StatShot program. Meanwhile, sales of children’s/young adult books slipped 1.1%. Sales in the education segments posted double-digit declines in the month, leading to a 5.6% drop in total sales for the 1,210 publishers that report their figures to the AAP. Within adult trade, hardcover and trade paperback sales increased 15.5% and 18.5%, respectively. Sales in the mass market paperback segment fell 11.6%, while e-book sales dipped 2.1%. Audio had a mixed January with sales of physical audio down 5.8% and downloadable audio sales ahead 25.2%. E-books accounted for 28.9% of sales of adult books in January compared to 31.7% in January 2014. In the children’s/young adult segment, the small decline was due to a 35.0% decrease in e-book sales, which offset gains in the print segments. E-book sales represented 11.2% of children’s/young adult revenue in January, down from 17% in January 2014.

Category % Change January
Adult Hard 15.5%
Adult Paper 18.5%
Mass Market -11.6%
Physical Audio -5.8%
Audio Download 25.2%
Adult E-book -2.1%
Children’s/YA -1.1%
Religious Presses 11.1%
Professional 10.0%
K-12 Materials -20.7%
Higher Ed. -18.0%
University Presses -12.2%

(Measured in $ sales against same time periods, 2014)